A gentle reminder: This is not therapy or medical advice. In a crisis, call 988 (US) or Samaritans 116 123 (UK).
CBT-based · AI-powered · Available tonight

You shouldn't have to wait
18 weeks to feel better.

CBT waitlists are long. Sessions are weekly. Thoughts don't wait. Reflct gives you a private AI reflection space — rooted in CBT — that you can use right now, as many times as you need.

No credit card needed · Free plan available · For adults 18+

18 weeks
average NHS therapy wait time
1× per week
typical CBT session frequency
£80–£150
cost of a single private session

Reflct costs less than one session and is available every single day.

How it works

1

Check in daily

Log your mood score, select what's on your mind (work, sleep, relationships), and add a private note. Takes under a minute.

2

Reflect with AI

Start a conversation. The AI asks gentle questions based on your entry, names thought patterns, and teaches relevant CBT concepts — personalised to your words.

3

Track your growth

Watch your mood trend, follow up on suggested actions, and see which psychological concepts keep coming up for you. Your AI remembers everything across sessions.

Better than waiting. Different from therapy.

FeatureNHS CBT waitlistPrivate therapyReflct ✦
Start today✗ Months wait✓ If you can afford it✓ Right now
Daily support✗ Once a week (if lucky)✗ Once a week✓ Every day
Personalised to you✓✓✓ AI remembers everything
CBT-rooted techniques✓✓✓✓✓ Woven in conversationally
Cost per monthFree (if you ever get in)£320–£600+Free / $9.99
Missed session = lost progress✗ Yes✗ Yes✓ Never — always here

* Reflct is a self-help tool, not a replacement for clinical care.

Everything you need between sessions

🧠

CBT concepts, explained simply

The AI notices patterns in your words — catastrophising, all-or-nothing thinking, avoidance — and explains them using your own examples.

📈

Mood trends over time

See your score over 30 days, filter by life area, and watch what actually moves the needle for you.

Action tracking

The AI suggests small, concrete steps. You can mark them tried, helped, or skipped — and it follows up next session.

🔒

Private & encrypted

All notes and conversations are encrypted at rest. Export or delete your data anytime. We never sell it.

🌱

Continuity across sessions

Unlike a weekly appointment, the AI holds your context. It references past sessions, notices recurring patterns, and celebrates progress.

📚

Personalised insights page

See which psychological concepts have come up across your journey, with the context of why they were relevant to you.

What people are saying

I've been on an NHS waitlist for 4 months. This helped me actually understand why I feel anxious, not just sit with it.

Sarah, 28
On an IAPT waitlist

My therapist suggested I journal between sessions. This is so much more useful than a blank notebook — it asks the right questions.

James, 34
Uses it alongside therapy

I didn't realise how often I was catastrophising until the AI named it in week 2. Now I catch myself doing it.

Priya, 31
Anxiety & work stress

Simple pricing

Less than the cost of one therapy session.

Free
$0 forever
  • 5 mood entries / month
  • 3 AI reflection sessions / month
  • Basic mood history
  • Concept library
Get started free
Most popular
Pro
$9.99 / month
or $79 / year — save 34%
  • Unlimited mood entries
  • Unlimited AI sessions
  • Full AI memory & continuity
  • Insights & action tracking
  • Mood charts & theme analysis
  • Data export (GDPR)
Start free — upgrade anytime

Common questions

Is this a replacement for therapy?+

Not a replacement — but far more than a stopgap. Most people on a waitlist get nothing structured to work with during that time. Reflct gives you the core of what makes CBT effective: tracking your mood, noticing thought patterns, understanding why you feel the way you do, and taking small actions. Many users find that by the time they reach a therapist, they've already made real progress and have much more self-awareness to bring to those sessions. If you're in crisis or have a serious clinical need, please do seek professional support — but for the everyday weight of anxiety and low mood, Reflct is built to genuinely help.

How is the AI different from searching online?+

The AI remembers your previous sessions and tracks your personal patterns over time. It doesn't give generic advice — it references what you've shared, follows up on past conversations, and teaches relevant psychology concepts in the context of your own experience.

Is my data private?+

Yes. Your journal entries, messages, and AI conversations are encrypted at rest. We never sell or share your data. You can export or permanently delete everything from your settings at any time.

How much does it cost?+

The free plan includes 5 mood entries and 3 AI reflection sessions per month. Pro is $9.99/month (or $79/year) for unlimited access — less than the cost of a single private therapy session.

What is CBT and why does the AI use it?+

Cognitive Behavioural Therapy (CBT) is one of the most evidence-backed talking therapies for anxiety and low mood. The AI gently weaves in CBT concepts — like noticing thought patterns or behavioural activation — to help you understand and work with your emotions.

Start reflecting tonight.

No waitlist. No appointment. No judgment. Just you, your thoughts, and a space to work through them.

Create your free account